According to a report from the WHO (World Health Organization), in India more children die as a result of exposure to INDOOR air pollution than they do from pollution outside. In 2016, 66,800 children under five died as a result of indoor pollution in India, 10% more than deaths associated with outdoor pollution.

Around the world more than 3 billion people still depend on polluting fuels, such as wood, coal, dung and kerosene to heat their homes and cook. Often women and children are most at risk, as they tend to spend more time in the home, close to the fire.

In India the problem is particularly urgent. More than half the population use solid fuels for cooking, as a result, many children are living in terribly polluted environments.

Young children are particularly vulnerable. Their lungs, organs and brains are still not fully developed. And children breathe faster than adults, so they take in more air. Together, these factors significantly increase their risk. After premature birth, acute respiratory infection caused by exposure to air pollution is the number one killer of children under 5 in India.

Despite the high death rate, it seems nothing is being done at government level to address India’s pollution crisis. Air pollution levels will rise to ‘severe’ and ‘hazardous’ this week and unlike China, where facemasks are a common sight, Indians do little to protect themselves from outdoor pollution. Furthermore many rich and middle class Indian families do not own an air purifier. With little or no pressure put on political parties to make the changes necessary to reduce pollution levels, a cleaner, pollution free India looks bleak.

For more on this click HERE.

Latest Stories

View all

Your Back-to-School Respiratory Reset: Get Ahead of Cold and Flu Season

Your Back-to-School Respiratory Reset: Get Ahead of Cold and Flu Season

School season is on its way in full swing; You have a head start, so use it. Cold and flu season in North America usually builds through the fall and peaks between December and February—which makes late summer the ideal time to build resilience, not scramble for it.¹ Your defenses aren't fixed. Sleep, food, movement, and the air you breathe measurably change how easily you catch—and shake off—respiratory bugs. There are five factors you can control starting today: Detox your home's air, protect sleep, feed the immune system, move every day, and switch to safer cleaners. It's simple and family-friendly. No doctor's appointment or big budget required. Most of it you can do with your kids this week. Cleaner indoor air ties it together. It's the backdrop to everything else—and where the free Parent-Teacher Toolkit and the 8-phase Immunity Machine come in.

 

Read moreabout Your Back-to-School Respiratory Reset: Get Ahead of Cold and Flu Season

New CDC Mold Data (2026): What It Really Means

New CDC Mold Data (2026): What It Really Means

The first CDC study to measure invasive mold disease—who’s actually at risk, and what it means for the air in your home. In late July 2026, the CDC published the first systematic estimate of how often invasive mold disease occurs in American hospitals. Researchers reviewed 968 possible cases at four Atlanta-area hospitals between 2020 and 2024 and confirmed nearly 450 of them as invasive mold disease. This disease is a serious infection in which mold moves from the airways into the lungs, sinuses, skin, or bloodstream, . ¹

Read moreabout New CDC Mold Data (2026): What It Really Means

The Travesty No One Is Reporting: Schools Are Throwing Away the Air Purifiers Our Kids Still Need

The Travesty No One Is Reporting: Schools Are Throwing Away the Air Purifiers Our Kids Still Need

Five or six years ago, putting air purifiers in classrooms was front-page news. Today those same machines are being sold on eBay, stacked in storage sheds, and left at the curb for the garbage truck—while asthmatic children sit in the very rooms they were bought to protect. Here is why every parent and teacher should be paying attention.

Read moreabout The Travesty No One Is Reporting: Schools Are Throwing Away the Air Purifiers Our Kids Still Need